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Every year the same question arises: “Should I list my home in winter?” And the resounding answer is “Yes!”  While many people believe that spring is the best selling season, this is simply untrue. The market does change and conform to the seasons, and these changes often benefit sellers, especially when it comes to listing your home before spring arrives. The number of transactions are definitely higher in the Spring, but you’d be surprised at the number of homes that sell in the heart of Winter.

The truth is there are buyers looking for homes every month of the year.

Why Should You List Your Home This Winter?

1. Simple Supply and Demand: You Have Less Competition

The most appealing draw for many sellers to list in the wintertime is that there aren’t as many properties for buyers to cruise through. This means you may be more likely to achieve that asking price or even have multiple offers with a reasonable amount of time.

Come spring, there are a ton of options for buyers to choose from, many of which have just completed renovations and upgrades. So, listing in winter can give you an edge.

2. Winter Buyers Tend to Be More Serious

Many people have built-in time off around the holidays, so they schedule their house hunting during these times. This means they’re ready to shop and ready to buy.

Many winter buyers have set time frames that revolve around the new year, and relocating for work. This makes them very serious about finding a place. Why? Because they have a deadline.

And you probably know what deadlines mean: quick closing dates.

3. You Can Create a Different Kind of Curb Appeal

So what if you don’t have a green thumb? It doesn’t matter in winter! In fact, winter offers a unique form of curb appeal. You can show buyers how homey, warm, and inviting your place can be during the holidays.

So, let the kids build snowmen, hang the lights, and wrap the garland around your mailbox, buyers will surely fall for a home they see as cozy, cheerful, and charming all year long!

Don’t forget to carry your decorating through the inside of your home this time of year. We have some tips for you, here!

4. You Can Show Off How Well Your Home Handles Our Winters

Do you know what people love in Minnesota winters? Garages and well-insulated homes. If you can offer these features, they make your home very appealing in the wintertime. Fireplaces have a huge draw come winter as well. And nothing feels better than walking into a cozy home, after facing freezing temps and bitter wind.

5. First Time Parents Often Look During Winter

This is one of those patterns that reappears year after year: new parents want to upgrade in winter. The majority of children are born towards the end of summer and into fall. And within a couple of months, their parents realize they’ll need a bit more space. So, they begin house hunting. And new parents often want to make the process run as smoothly as possible, which means easy closing.

Deck Your Halls and Prepare to List Your Home

While winter is cold, it doesn’t mean the market is too. If you’ve considered listing your home in the near future, it’s time to take the next step.

If you have questions about the current market or how to prepare your house to hit the market, please give me a call. I’ll brave the snow and ice to help you sell your home this winter!

 

Image credit: tab1962 | iStock | Getty Images Plus